Events
LONDON, 10th July 2007 - weComm, the leader in interactive mobile data solutions, and Informa Telecoms & Media organized the 'Mobile TV: Press the red button now!' Webinar.
View the edited version of this event below. If you would like to watch the full 'Director's Cut' (55 mins), please send us a request. For more information on the webinar and to see the panelist Q&A session, please click here.
Panelists
Stephen Nuttall
Director, Commercial Group
BSkyB
BSkyB
Henrietta Wendt
Business Development Director
Motorola
Oliver SturrockMotorola
Founder, CTO & CSO
weComm
weComm
Total running time: 33'11"
You are viewing an edited version of this webinar, please click here to request access to the extended version.
Topics covered in the webinar include:
- Why the mobile industry is getting behind interactive mobile TV and believes it can be a success.
- Sky, Motorola and weComm: a unique insight into how these key players in particular feel about mobile TV.
- How uptake and usage patterns have shaped out to date, what content has proven popular and how these key elements of the offering might evolve.
- The importance of interactivity in mobile TV. What form it will take and how it can stimulate consumer enthusiasm.
- Quality of Service for mobile TV: the importance of impressing users from the outset, not turning them off for ever.
- The principal challenges facing the mobile TV community today and the ways in which they can be overcome.
