Technology
weComm's Wave technology is unique in enabling organisations to exploit their wealth of web applications development expertise and build revenue-generating applications deployed in multiple application stores on a complete range of mobile handsets. Wave ensures access to the native functions and look-and-feel of each handset to ensure that an impressive user experience is delivered without the need to recruit or develop specialist multi-platform mobile skills.
Native features
Through tight integration with platform-specific features such as camera, address book, location and even accelerometers, Wave delivers a user experience every bit as exceptional as a bespoke native development but without the learning curve, the complexity or the cost disadvantages.
Native look & feel
Platforms such as the iPhone have a very specific set of user interface components and guidelines which make every user instantly familiar with an application. Wave provides designers with the power to use the those native components without compromising the design-once approach.
Optimised for change
Our Wave software enables highly dynamic content that is always up to date and the ability to easily change not only that content but the structural elements of an application.
This empowers our Media customers to create short term campaign based or “spotlight” applications that further stimulate end user adoption and open up incremental commercial opportunities.
By harnessing the flexibility of Wave, customers can achieve on-the-fly rebranding of sections for breaking news or whole applications for seasonal and event driven purposes.
Furthermore, Wave readily enables the Cross-linking of multiple self contained applications for our customers with numerous brands. This creates further opportunities for cross promotion and advertising driven by end user preference and personalisation.
Business models
The combination of a new generation of touch screen Smart Phones, the Application store phenomenon , flat rate data plans and Handset application “pre-loads” ensures that Mobile applications are experiencing explosive growth. Consumers expect to be able to instantly access the content of a major media brand from their mobile device whether it be for Social Networking, News, sports, local information or for entertainment purposes.
Wave accelerates the creation of applications across every major handset and powers the ability to capture huge market share through branded services launched in multiple App stores as well as via over-the-air download.
These applications can harness one or many commercial models including one time download fees; monthly ,weekly or daily subscriptions; event or item based purchases; as well as mobile advertising.
Optimised for mobile networks
weComm’s Social Network solution rapidly extends online services to mobile whilst integrating phone features to create a rich mobile companion application.
Flexible in design and user interface, the solution supports a comprehensive set of social network functions including: user profiles, networking, groups, events, real-time messaging, chats, discussion forums, blogs and classified listings.
In addition there is full support for all essential aspects of content and media access, encompassing photo and video albums, thumbnails, slideshows and video on demand. In-application upload of media with direct integration with the camera and media manager is fully supported, enabling tagging of both audio and video.